The Domino Effect of Building Customer Relationships

The Domino Effect of Building Customer RelationshipsWhen providing customer service, you have about 10 seconds to start building a relationship with your customers. There’s an undeniable domino effect on building and maintaining customer relationships: Building a relationship has a long-lasting outcome on customer loyalty, which in turn leads to more consumer spending.

If a customer doesn’t have the warm and fuzzies after experiencing an interaction with your brand, 62% of them will look towards to your competition. Unfortunately, customers are increasingly frustrated with the level of services they experience: 91% because they have to contact a company multiple times for the same reason, 90% after being put on hold for a long time, and 89% after having to repeat their issue to multiple representatives.

Delivering superior customer service is more important than ever. Companies that are getting it right are focusing on building better relationships with their customers. Join us for a live, 1-hour webinar with Zendesk’s JD Peterson and Fonolo’s Shai Berger as they discuss 3 ways to build better relationships with customers.

Check out the preview slides for a sneak peak at what’s to come!

[slideshare id=28177232&doc=the1waytosmoothoutvolumespikesinyourcallcenter-previewnewest-131112174424-phpapp01]

Webinar On-Demand: 3 Ways to Build Better Relationships with Your Customers

We talk about:

  • The importance of omnichannel customer service
  • What contributes to high customer satisfactionWatch Now
  • What customers are looking for in a self-service experience
  • The importance of live agent conversations
  • The six steps to improving your customer relationships

Who should watch:

  • VP’s & Directors of Customer Service
  • VP’s & Directors of Contact Centers
  • VP’s & Directors of Web/Social Media


Shai Berger

Shai BergerCEO, FonoloFonolo Logo

Shai’s passion runs deep as he makes it his mission to educate the industry on how to improve the caller experience. Shai is responsible for setting the company’s strategic direction. His experience and accomplishments within the customer service and contact center industries have positioned him as a thought leader and innovator in the space.



JD Peterson 2

JD PetersonVP of Product Marketing, Zendeskzendesk-smal

As VP of Marketing, JD Peterson heads up the Zendesk content, customer, international, and online marketing teams. Zendesk’s focus on customer service reminds him of his days managing customer service efforts at Hotmail, and later Microsoft. When not working, JD can likely be found playing with his daughters of cheering for the Hoosiers of Indiana University.