It seems like a simple question, but it comes with a complicated answer. Most organizations would pledge their goals accordingly, “Our mission is to provide the best possible customer experience to our customers”. There’s a huge problem with that statement. These organizations claim to focus on exceeding customer expectations, but aren’t very effective in executing their mission. While, some companies are doing a great job, but I’d bet my last dollar that most have not reached their goals. Why? Well that’s a simpler answer – lack of knowledge.
The organizations who cannot perform are the ones who aren’t maintaining a constant focus on the customer experience by staying on top of the latest trends and innovations. If you fall in this bucket, here’s your opportunity to improve (it so happens to be your lucky day). On June 16th at 2:00 PM ET / 11:00 AM PT CRMXchange will be hosting a webinar featuring three leading trends aimed to solely improve the experience you offer to your customers.
Here’s a synopsis of what they’ll be talking about:
Tech Tank – Innovations and Trends to Enhance the Customer Experience
Customers believe they’re entitled to personalized, competent service, and know they should be able to connect with a company over any channel they prefer, maintaining context throughout the entire communication process. They expect personalized, consistent and accurate engagement anytime, anywhere.
Too many companies still struggle to offer an experience that meets rising expectations at a cost that makes business sense. The consequences are unacceptable CSAT scores, and stories of poor service experiences are spread across social channels that can irreparably damage a brand. But it doesn’t have to be that way.
Learn how organizations are taking advantage of cost-effective innovations and techniques to deliver consistently satisfying customer care.