Utility companies provide people with critical and valuable services: Heat, hydro, and other essentials that consumers have come to rely on. Given the increasing number of customers they must support, these companies would certainly benefit from implementing strong customer service offerings. Poor customer service and disorganized call centers can not only be frustrating for consumers, but also have a negative impact on the company’s revenue, customer retention, and business acquisition.
Utility companies have a huge opportunity to improve their customer service strategies and reap the rewards. By embracing modern customer service technology as a must-have ‘utility’, these brands can set themselves apart from their competitors.