Looking for 2019’s Top 10 Worst Companies to call? You can find it here.
At the end of every year, we analyze data collected by onholdwith.com to expose the worst hold time offenders for the year, and today, we’re ready to reveal the results compiled from 2017. The list is determined by the number of tweets, with the phrase “on hold with”, directed to a brand’s account. Last year, we reported that Apple was the worst company to call, which captured the attention of consumer reporters across the nation (Read Stuck on Hold? The Worst Offenders Include Apple, Amazon, Airlines and 7 on Your Side: Apple, Verizon top ‘on hold’ complaints list). This year, Apple has been dethroned (although the company still remains on the worst offenders list).
So, who was the worst company to call in 2017? Well, according to the 800,000 tweets analyzed, the company that customers complained about the most over social media in 2017 was, *drumroll please*….Delta Airlines! See the complete list of offending companies in the slides below:
Here’s an obvious statement for you, “Make sure customers are 100% happy with their experiences”. This truth goes without saying, since happy customers – those who actually like doing business with your brand – are also more likely to be loyal to your brand. And as you know, a happy customer is the result of having positive experiences with your business, which leads to increased customer satisfaction and ultimately revenue generation.
