“There is only one boss. The Customer. And he can fire everybody in the company from the chairman on down, simply by spending his money somewhere else.” – Sam Walton, Founder of Walmart and Sam’s Club

All of us can recall a bad experience we’ve had with a business that left us dissatisfied, never to return. Customer experience (CX) can make or break a business. Even high quality products that are priced competitively won’t survive without providing the right CX. Below I’ve listed a few of my worst experiences with company websites that had me running for the hills. Continue reading →