In this digital age, consumers are more empowered today through the use of technology and social media. Companies are starting to implement social media strategies for call centers in order to keep up with today’s market and authentically connect with customers.
The customer’s social media experience is just as important as the telephone experience. While there are some challenges involved in delivering large-scale customer service in an unstructured, public and emotional channel, here are 7 ways that social media can be used to promote your call center operations. Continue reading