Companies Want a Chat Platform. Apple and Facebook Are Happy to Oblige. What’s the Catch?
The “chat” style of communication, where two parties type text back-and-forth, is...
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Most Recent From wechat
Chat vs. Messaging Comes Down to Who Owns the Channel
Customers increasingly prefer chat over other communication channels, but chat suffers from...
Will the WeChat Model Work in the West?
Messaging is growing at a breathtaking pace. The top 4 messaging apps...
Is Messaging the Messiah for Customer Service?
The eternal conflict in customer service is between delivering a good experience...