We frequently talk about Customer Experience – what it is, why it matters, and how it affects your business. Today I thought I’d illustrate these points in a different manner. If a picture is worth a thousand words, surely a video is worth a million (or at least a few more).
Here are three must-see videos about the customer experience:
1. Fun Theory
With something as mundane as climbing stairs, it’s hard to imagine how improving the experience –making it fun – can have such an impact!
2. What is a Customer Experience?
This video from CustVox does an excellent job at getting to the heart of the question: what is a customer experience?
3. No Soup for You!
Even companies with the most desirable products eventually learn that what matters most is the customer experience. (And not to mess with Elaine.)